olio nuovo
Brand Imaging and Design
Client: Olio Nuovo
Credits:
product design -Hannah Cao
web - Hannah Cao
Olio Nuovo is a quality-focused, minimalistic small brand with an emphasis on the pure freshness of its product. I wanted to reflect this by designing a bold label with naiive handwritten touches. I also overhauled the website to improve brand cohesion and content legibility, and in doing so doubled visitor traffic. Since working with olio nuovo, the company has seen a 130% increase in sales compared to its first year.